Tagged: Marketing

Also, The Pony Will Need Three References

Hi Ken, I’m Rebecca Gray from Backgroundchecks.org. I love writing guest posts for blogs that interest me. It's a great way to expand one's portfolio, network with other bloggers, and learn new things. That being said, I was wondering if I could write a guest post for you. The article will be unique and specifically tailored as per the theme of your blog. I’ll just include a reference to my site in the author byline at the end of the article. Please let me know if you are interested. Thanks, Rebecca Dear Rebecca, Happy New Year! I'm pleased that we...

Pony of Death

They Shoot Ponies, Don't They?

Logging into the Facebook account, I spy a private message. Hello, We think that the readers of your blog would be interested in our site. We have developed and launched the first completely Free Auction site with all the functionality of the "Other Big Auction Sites". With one big difference, our site is 100% Free! Our mission statement sums it up pretty nicely. "Our mission is to promote Legal Firearm Ownership, Strengthen the 2nd Amendment and promote Outdoor Recreation via a FREE Marketplace." If you have questions, please drop me a line or give me a call. Thank you for...

Dress For The Pony You Fear, Not The Pony You Have

Ken, My name is Annita Johnson, and I am contacting you regarding your site at http://www.popehat.com. I currently work for a company that maintains a website that offers kid's games; it's called dressup121.com- I'm sure you must have heard of it by now. We are nationally recognized, reliable source for kid's games, and we are located at http://www.dressup121.com/. I was looking at a few different sites for realty information, and I thought yours was one of the best. I would like to request a link to our website. I realize that sometimes there are set rates involved in this kind...

The Three Habits of Extremely Entitled Marketeers

This week over at Simple Justice, Scott Greenfield had an exchange that reveals the three most prominent characteristics of modern internet marketeers: entitlement, dishonesty, and recklessness with client reputations.

But I'm One of the GOOD Marketeers! Let Me Help You Fight The Bad Ones!

Hi Ken, My name is Devin and I'm reaching out on behalf of Joe Attorney, principal of Badly Supervising Its Marketeers Law in Chicago, IL. I'm interested in writing a guest post for PopeHat and was wondering if you are currently accepting guest posts? I have an idea I'd like to pitch. Thanks, Devin www.badlysupervisingitsmarketeers.com Really? Are you sure? http://www.popehat.com/2012/10/08/a-dialogue-with-a-guest-post-spammer/ Ken, Read your post and bookmarked it. I hope I'm not on your naughty list. Contrary to what you might think of me, I enjoyed the read and agree with you on all points. I think it's time to drop...

Biology-Online And Marketeer Entitlement, Revisited

This weekend I talked about how Dr. Danielle N. Lee was called a whore by a marketeer from Biology-Online, and how Scientific American temporarily deleted her blog post about it. I used it as an opportunity to discuss bad crisis management (on the part of Scientific American) and the entitled marketeer mindset (on the part of Biology-Online). Since then, Scientific American has practiced damage control, belatedly restoring Dr. Lee's post and offering an apology and explanation that is competently executed, if too late and ultimately rather unconvincing. Biology-Online has offered an apology to Dr. Lee, acknowledging that the conduct of...

Urban Whore

Biology-Online.org, "Urban Whores," And The Many Axes Of Douchebaggery

Biologist Danielle N. Lee blogs as "The Urban Scientist." She admirably strives to widen the audience for science and explain how the fundamental principles of science can be observed in any environment. A few days ago she received an email solicitation from Biology-Online.org, an ass-ugly advertisement-encrusted content aggregator site. "Ofek," a "Blog Editor" at Biology-Online, wrote Ms. Lee and asked her to contribute blog posts as a "guest blogger." Ms. Lee asked some polite questions — how often, and do you pay your content providers — and upon receiving the answers, very politely declined. So Biology-Online "Blog Editor Ofek" called...

Why Won't Nice Girls Ever Write Me Back? :(

Hi, I am a writer looking for good blogs like yours where I can contribute professionally written and proofread articles. I'm just wondering if you accept guest posts? If you do currently accept contributions, do you allow links inside the main article? Also, are there any fees I might need to pay? Looking forward to hearing from you soon. :) Thanks! Victoria Dear Victoria, Thank you for your inquiry. What kinds of subjects do your articles address? Would it be possible to suggest a topic suited for my blog? Ken Hi, Thanks for your reply. Generally I prefer to be...

Today In Stunt Marketing: FATTY FATTY FAT FAT

Back in April I noted that a prominent court reporting firm had started marketing by spamming me with somewhat unsettling short stories. Today I see a private investigation firm is taking the same approach. I just received an email from this firm — familiar to me, and probably to many in Southern California — with a very brief subject line: FATTY Well, I thought. Fair enough, but I don't see why someone needed to hire a private dick to figure that out. But the email was not a j'accuse — the subject line was intended as an attention-grabber, referring to...

The Tesla, Or The Pony?

Hello editor/admin, I love your site popehat.com and think it may be a fit for my marketing campaign. What kind of advertising options do you offer? How much do you charge for a one very relevant, do-follow, in-copy text link to a non-spammy website? I will give you great content. I just need to know the cheapest rate you can offer for a link inside the article I will give you. If your rates meet my budget, I will get back with relevant stories. Thanks, Susan Dear Susan, Thank you for your inquiry. I am very happy to hear that...

More Great Moments In Legal Marketing: MyMotionCalendar.Com

I have a partner here in my office in Los Angeles. Today he got an email from MyMotionCalendar.com, an outfit that offers independent contractor attorneys to cover court hearings. From: support@mymotioncalendar.com [mailto:support@mymotioncalendar.com] Sent: Thursday, July 11, 2013 1:05 PM Subject: Hearing Wednesday July 17, 2013 @ 10:45- Marianna, Jackson County. Hello, I was inquiring on if you were available to cover a hearing for us on Wednesday July 17, 2013 at 10:45 pm In Marianna, Jackson County. [Note: that part is highlighted in yellow in the original email.] This hearing simply involves a motion to dismiss. Please let me know...

Me Write Pony One Day

David Williamson Jul 2, 2013 Hi Ken, My name is David and I was just checking out your blog Popehat. I have seen that you have published guest posts from different authors in your niche. I am fully interested in witting about law and legal topics. Here is couple of post that I have written in the past. (http://virtualcourthouse.blogspot.com/2013/04/let-them-play-by-david-williams.html) (http://classactionblawg.com/2013/04/15/guest-article-post-legal-aid-reform-in-the-uk-observations-since-its-passing/) (http://landlordology.com/renovating-for-rental-income/) Please let me Know how it sounds like so I will start putting a piece together or drop me an email if you have any question/ideas. Kind Regards, David Williamson Hi David, My name is Ken and I was...

NOW I'm Going To Hit The Big Time!

I haven't written much about Avvo, a well-known purveyor of lawyer & client referrals and fora for questionable online legal advice. I've mentioned the terrible legal marketing advice on their blog, but it's Scott Greenfield who has long been owning the subject, discussing both Avvo's questionable referral services and their unreliable free-bad-advice free-for-all. This weekend I got spam from Avvo illustrating their business model. Greetings Kenneth, If you're looking for new clients, Avvo's Legal Marketplace is where to find them. A prospective client just posted their traffic ticket case details and is ready to hire an attorney. Review the case...

Plumbing The Depths of Legal Marketing: What Does the ABA Think You Should Do To Get Clients?

Say what you want about the American Bar Association, but it has a certain amount of credibility. The ABA may not be a locus of excellence, but it has a bajillion attorney members, it participates (for better or worse) in vetting judicial nominees, it accredits law schools, it gives fairly popular if overpriced continuing education presentations, and it publishes like a demon. If the ABA recommends a practice, that practice will be seen as normal in the legal profession, or at least not as an outlier. Should that make us happy? No. No, it should not. This month the ABA...

Easing Back In, With Ponies

Ahem. Where was I? Oh yes. The mailbag. I received two identical emails from this gentleman inside a week: Dear popehat.com, I hope this message finds you well. My name is Austin Staubus and I am with Lanista Concepts, a premium boutique ad-agency located in Dallas, TX. I recently discovered your website and wanted to inquire about potential advertising opportunities. Lanista Concepts specializes in increasing ad revenue through both manual and programmatic efforts and offers the most competitive and complete monetization solution on the market. As such, we are confident we can outperform your existing solution. Further, we specialize in...