Previously I mentioned rumors that Nickolodeon and Mattel, who own Dora’s rights, were planning on “updating” the image of Dora the explorer. My five-year-old and two-year-old girls love Dora, and my seven-year-old son used to love her and now sits in the room and pretends (badly) not to watch her whenever she is on. Original Dora is not likely to give my daughters body-image hangups. She looks like this:
Nickolodeon and Mattel have carried through on their threat. The new Dora looks like this:
Now, we’ve already established that I have grave issues, at least where lithe adult Dora impersonators are concerned. So maybe my take on this is skewed. But I can’t help but see this as a continuation of entertainment companies tarting everything up and slowly pushing entertainment barriers down — marketing tween (at best) images to toddlers to make money, in other words. The old Dora has baby fat and looks like a cartoon version of a four- or five-year-old. The new Dora has been relentlessly Hannah-Montanized, with a dash of Bratz for good luck. In a world where people sell fuck-me shoes for infants and my five-year-old picks up trashy songs, I should not be surprised.
Last 5 posts by Ken
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