To celebrate the upcoming reboot of the Star Trek movie franchise, soon you will be able to purchase a perfume to make you smell like a doomed bit player. Or a cyclically oversexed alien. Or a rule-defying, personality-disordered ship's captain.
GenkiWear, LLC is developing a trio of fragrances celebrating classic Star Trek. "Tiberius," "Pon Farr" and "Red Shirt" fragrances will be available in stores in the spring.
Excellent. But I think GenkiWear, LLC needs to broaden its horizons to other popular science fiction and fantasy franchises. I can see the ad campaigns now: "Who wants to smell like a Wookie?" "Legolas, for Him. Um . . . sort of." "Promise her anything, but give her Ewok."
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